Sometimes, the clearest demonstrations are made by choosing extreme examples.
So – as regards the rapid spread and potential of Web-based marketing – consider a recent
blog post by TMC (
News -
Alert) President Rich Tehrani, who says he himself sometimes has trouble keeping track of the number of new TMC-hosted sites on the Internet, in areas such as international news in
Europe and
Asia,
iPhone news,
Robotics and – a destination that’s seeing increased traffic as Earth Day approaches this week –
Green Solutions.
On Thursday, Tehrani will join two fellow industry experts to help lead a
free Webinar on how to leverage the Internet’s search and ad leader,
Google Inc., to boost your company’s visibility on the Web. The talk will focus on how to avoid the pitfalls of those SEO efforts.
Register
here for “Google (
News -
Alert) AdWords – 5 Deadly Mistakes,” to be held at 2 p.m. Eastern on Thursday, April 23.
Sponsored in part by
Crexendo – an Orem, Utah-based company that specializes in user-friendly Web sites – the talk also will be led by: C. Parker Garlitz, president of Garlitz Consulting, LLC and vice president of Living Whole Foods, Inc. – a group whose e-commerce sales top $3 million per year and grow annually at more than 30 percent; and Joseph Hupp, president of Hupp eMarketing Consulting, LLC, who has created several successful Web companies in the past seven years.
Amazingly, though about 98 percent of companies leverage the Web in some way to market their protects and services, many miss out on potential business because they don’t understand e-marketing. Proven Google AdWords strategies, including “the five deadly mistakes” to avoid, will be delivered in this Webinar through Crexendo Business Training.
Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP Communications industry. The library offers white papers, case studies and other documents which are free to registered users.
Michael Dinan is a contributing editor for TMCnet, covering news in the IP communications, call center and customer relationship management industries. To read more of Michael's articles, please visit his columnist page.
Edited by
Michael Dinan