Sangoma Cuts Implementation Costs on BRI Products

In an effort to become more competitive in the marketplace, Sangoma Technologies (News - Alert) is cutting the price on its A500 S/T BRI Interface Board, giving developers a potential savings of 50 percent on its BRI systems.

Sangoma, a provider of hardware and software components for IP communications systems, also announced it has released a new version of the board firmware that is now directly integrated with the Asterisk (News - Alert) DAHDI Software Driver.

Frederic Dickey, director of product management for Sangoma, said both changes were in progress for some time.

“This update has been on our roadmap for a while,” Dickey said in a statement. “In addition, our recent acquisition of the VegaStream product line has caused us to take a close look at our EMEA focused products. In that examination, we determined that we needed to reduce the price of the A500 by 20 percent in order to be truly competitive in this market.”

Dickey said that with the 20 percent price reduction and the fact that developers can save up to an additional $300 by using software echo cancellation instead of hardware echo cancellation, the savings is nearly 50 percent on systems of four or less BRI ports when implementing using Asterisk.  

Company officials said that the direct integration allows developers of low density BRI system to use the software-based echo cancellation that is included in Asterisk so that they no longer have the additional expense of implementing a hardware-based echo cancellation solution for low density solutions.

In related news, TMCnet reported that Sangoma experienced its highest level of sales revenue ever in its fourth quarter of 2011.

Revenue results for 4Q 2011 ended June 30, 2011 were $3.25 million, up 4 percent from $3.12 million for 3Q 2011. With a 29 percent increase in revenue since the company’s first quarter of 2011, which produced $2.51 million, this is Sangoma’s third quarter to see consistent revenue growth this year.

The company also said that 4Q revenues increased by 6 percent from 3Q 2011 sales and from the same quarter in 2010. However, due to its lackluster revenue performance in 1Q this year, annual revenue for the fiscal year down-sloped 5 percent from 2010, coming in at $11.86 million.

Erin Harrison is Executive Editor, Strategic Initiatives, for TMC, where she oversees the company's strategic editorial initiatives, including the launch of several new print and online initiatives. She plays an active role in the print publications and TMCnet, covering IP communications, information technology and other related topics. To read more of Erin's articles, please visit her columnist page.

Edited by Jennifer Russell